Select the image above to see the brochure (PDF).
Tobacco-Free Screens is a tobacco research project created to eliminate the influence of tobacco in films. Youth volunteers between the ages of 14 and 22 are trained to analyze tobacco content in the most popular films that make it to the top 10 grossing list. Data is posted and shared weekly to https://smokefreemedia.ucsf.edu/ and used by university-level researchers and public health professionals across the globe to study the influence of tobacco imagery in films on smoking initiation among youth.
Tobacco-Free Screens Brochure (PDF)
Check Out Our Work
The data collected by Tobacco-Free Screens reviewers is used by Truth Initiative to produce their annual report, which analyzes tobacco imagery in media. Click here to check out the most recent report and more reporting here.
“Lights, Camera, Tobacco” Video
Have Questions?
Contact us at tobaccofreescreens@sacbreathe.org